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we are
data-drven creative agency

we are

data-driven
creative agency

our clients

about xoài

From data to ta-dah.
Mango Digital linked with YouNet

Founded in 2012 as a boutique digital creative agency, we have surprised our clients by providing them with breakthrough digital communications solutions. Since 2015, we took our first leap as Mango has become a member of GroupCom.

After years of continuous upgrading, 2020 has witnessed the biggest milestone of us so far as we have become the first and only Data-driven Creative Agency in Vietnam by merging with YouNet Digital.

Since Mango Digital linked with YouNet has been established, our creative works have been supported by our mar-tech ecosystem, especially SocialHeat and SociaLift. We are now more than capable of turning your requests into remarkable products that do not only stay long in people minds but also boost your business.

what we do

Consumer-centric
Digital Communications

1

Full-packaged
Digital Campaigns

We know how to conduct full-packaged campaigns in which elements are in perfect harmony to drive engagement, conversions, traffic, or revenue.

2

Digital
Production

If a full-packed campaign is not really what you wish for, you can certainly count on us to produce hero assets that meet your expectation. Breathtaking photo, meaningful viral video, interactive websites…, just tell us what you need!

3

Social
Consultancy

Our up-to-date experiences over a long period allow us to offer your brand a voice that can easily get along with your audiences. Besides, you can always trust our digital-platform building and managing skills.

our team

mê xoài thì có gì sai? - xoài non bao ngon! - xoài số 2 không ai số 1 - xoài tuyển không bán à nha! mê xoài thì có gì sai? - xoài non bao ngon! - xoài số 2 không ai số 1

xoài’s hub

hot news

connect

...
for business

Ms. Nguyen Huong Giang (Jessy)
Account Director
0973 498 917
jessy.nguyen@mangodigital.vn

Mr. Lucas Pham
Managing Director
0903 667 666
lucas.pham@mangodigital.vn

visit us at

2nd Floor, Lu Gia Plaza
70 Lu Gia, Ward 15, District 11, HCM City

+84 283 847 8388
hello@mangodigital.vn
www.mangodigital.vn

JOIN THE TEAM

hello@mangodigital.vn

career

We are always
looking for new talents.
PLANNING DIRECTOR

ROLES & RESPONSIBILITIES

Planning (50%)

Planning Capability

  • Take lead over all Planning stages, balance the creative side of the advertising agency and the business side of the client side.
  • Implement the creative methodology of Mango Digital "Trendvertising" to consult clients.
  • Come up with Communication plans to support and help the clients to enhance business performance. Mango Digital’s communication solutions don’t play alone as a specific plan of PR, Activation or Digital Advertising, the Planning Manager should be able to integrate communication plans but lead by digital.
  • Put down directions for approach and guide the creative team/account team by creative brief. Fine tune to match with agreed approach. Consolidate deck and lead presentation.
  • Overview and set up the effective KPIs for projects.
  • Connect and work closely with the research team (Buzzmetrics, YouNet Media) for approach‘s data proven and consumer insights from social reports if any.
  • Conduct the research queries to get more relevant insights for cracking the brief to solve clients’ problems.
  • Consult clients on the ways for success communication methods by communication plan.
  • Review and report campaigns to clients and take key learning for the next campaigns/plans.
  • Use social tools and apply data effectively (social listening tools, influencer platforms, social analysis tools, etc...).
  • Guide and lead case studies submissions of Mango Digital for Advertising Awards.

Data & Analytic Capability

  • Understand YouNet Group products: Social listening tool, SocialTrend to guide direction for Social data team to collect data.
  • Be able to work with the Customer Support team (team of YouNet Group) for issue related to SocialTrend dashboard.

Leadership (30%)

  • Lead/manage/coach to build up planning team following company policy and core competency: 2 Strategic Planners, 1 Social Data Analyst
  • Advocate Mango Digital core values to internal and external partners.
  • Deliver training and coaching to team members/company to enhance planning skills and knowledge
  • Build up good collaborative attitudes with other departments and solve everyone’s difficulties; listening to team member difficulties and motivating them; giving recognition for good performance as well as managing poor performance.

Management (20%)

  • Work with BOM to build up working process for Planning team, execute and QC.
  • Work with BOM to improve creative methodology and products/services of the company.
  • Work with BOM to improve organizational structure and developing new business direction if any.

SUPERVISION GIVEN: Managing Director, Business Unit Heads

WORK RELATIONS : 

Internal

  • Mango Digital: Account, Creative, Media Dept, Business Unit Heads;
  • Other Business Units in YouNet Group: YNM, Buzzmetrics, YouNet AM; 
  • YouNet Head Office: HR.

External: Clients, Third parties, KOL/KOC, Talent Representatives/agencies...                                                                                                       

BENEFIT: 

  • Salary Package for 3 years
  • 13th month salary, annual bonus.
  • Premium healthcare insurance
  • 12 days of annual leave & 5 days of sick leave
  • Performance appraisals and promotion every year
  • Standard health check
  • Company trip, Year end party, Team building & Happy hours,...
  • Occasion-based offerings: Birthday, wedding, maternity,…
  • Parking support
  • Equipment for work (PC / laptop)
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack

PROMOTION: Business Unit Heads

REQUIREMENTS

Knowledge:

  • Experience in many industries such as: dairy, FMCG, F&B, insurance, smartphones, digital wallet, banking, electronics, home appliances, etc.
  • Experience in building Brand and support Marketing strategy for Clients following popular marketing models to support business performance.

Skill: 

  • Excellent Presentation skills
  • Be able to read & understand Social Listening Reports and apply in planning stage
  • Be able to ensure the quality of campaigns from concept can be fully delivered in execution phases
  • Strong leadership & people management skills
  • Working under ‘agency side‘ pressure
  • Collaborative in teamwork
  • Proactive and solution-driven
  • Flexible and sustainable      

Experience:

  • 7-10 years of experience in planning roles
  • Brand Strategy Planning/Social Strategy Planning
  • Digital background is a must    

Personality:

  • Entrepreneurship mindset
  • Love to explore
  • High sense of judgment & responsibility
  • Possesses high level of reliability, integrity and personal ethics        


SENIOR ACCOUNT MANAGER

ROLES & RESPONSIBILITIES

ACCOUNT: 70%

Client Services

  • Continuously strengthen the relationship between Mango Digital with clients and business partners and enforce the agency’s culture and values.
  • Manage the day-to-day relationship with clients, building and maintaining strong working relationships so that they trust and value your opinions.
  • Liaise with clients regularly – responding to briefs, attending meetings, status reporting, information seeking & researching, managing milestones and approvals.
  • Manage client expectations and satisfaction on high standards on every campaign.
  • Give good strategic advice to clients based upon keen understanding of marketing, brand-building; strong knowledge and experience of Digital platforms.
  • Leading a team to provide the utmost level of client service.

Project management

  • Collaborate with internal team to develop plan and lead presentations.
  • Account-manage and deliver end-to-end digital campaign and project performance.
  • Monitoring campaign and project performance, timelines, human resources and budgets and report on these regularly to the Account Director/Managing Director.
  • Identifying and resolving issues before they arise.
  • Completing projects to a specific schedule and within an agreed budget & KPI.
  • Using your communication skills to push clients, and the internal team, creatively and strategically.
  • Work collaboratively with other internal teams, including Planning, Creative, Community, Media and other Social Listening Companies in YouNet Group (Buzzmetrics, YouNet Media) to ensure the best result for client(s).
  • Control project P&L to ensure the required profitability for Agency.
  • Develop case studies that build the agency’s credential and reputation.

Team development

  • Developing team members qualified for company business needs such as assigning jobs, managing team workload and performance, giving feedback to team members in a timely manner periodically.
  • Deliver training and coaching to team members to enhance their skills and knowledge in client service, project management, and team management.
  • Inspiring all the relevant teams, and solving everyone’s difficulties; listening to team member. difficulties and motivating them; giving recognition for good performance as well as managing poor performance.

BUSINESS: 30%

Current Client

  • Gaining trust and maintaining good relationships aim to promote the expansion of business with existing clients.
  • Creating opportunities to grow business in terms of revenue on assigned accounts.
  • Consulting client to the right direction based on agency’s capabilities and client’s need.

New Client

  • Supporting Account Director & Managing Director to approach new clients for selling.
  • Acquiring new clients and new services for the agency is PLUS.

Report to: Head of Account/Managing Director

Promotion: Associate Account Director, Account Director

Benefit: Basic Salary, 13th month Salary, KPI Bonus

 

REQUIREMENTS

Experiences & Knowledge:

  • At least 8 years digital agency experience in the same scope of work.
  • Great account management skill that is built on keen understanding of marketing, brand-building; strong knowledge and experience of Digital platforms (Creative, Social Content, Social Media, KOL/Community, Social Listening…).
  • Significant experience in professional client relationship management.
  • Excellent project management skills, with experience of managing budgets, human resources and schedules.
  • Ability to manage multiple projects at a time while paying strict attention to detail and budgetary restraints.
  • Has ability to work independently and supervise a team of 3-4 Account Executives/Senior Executive, Account Supervisors.

Skills:

  • Excellent written and oral communication skills, presentation skill (both Vietnamese & English).
  • Effective team management capabilities. Ability to manage your own workload and supervise the work of others concurrently. 
  • Good team working skills and the confidence to lead and motivate a team (not only Account team but whole project team also).
  • Good analytical and organizational skills as well as communication skills.
  • A persuasive and confident approach to creative projects.

Personality:

  • Proactive, positive attitude, creative thinking, strong problem solving/ troubleshooting skills, willing to learn, adapt and operate with a dynamic and fast moving working environment.
  • Be able to perform under high pressure to meet deadlines and demanding targets.

BENEFIT

  • Salary Package for 3 years
  • 13th month salary, annual bonus.
  • Premium healthcare insurance
  • 12 days of annual leave & 5 days of sick leave
  • Performance appraisals and promotion every year
  • Standard health check
  • Company trip, Year end party, Team building
  • Occasion-based offerings: Birthday, wedding, maternity,…
  • Parking support
  • Equipment for work (PC / laptop)
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.


ACCOUNT MANAGER

ROLES & RESPONSIBILITIES

ACCOUNT: 80%

Client Services

  • Continuously strengthen the relationship between Mango Digital with clients and business partners and enforce the agency’s culture and values.
  • Manage the day-to-day relationship with clients, building and maintaining strong working relationships so that they trust and value your opinions.
  • Liaise with clients regularly – responding to briefs, attending meetings, status reporting, information seeking & researching, managing milestones and approvals.
  • Manage client expectations and satisfaction on high standards on every campaign.
  • Give good strategic advice to clients based upon keen understanding of marketing, brand-building; strong knowledge and experience of Digital platforms.
  • Leading a team to provide the utmost level of client service.

Project management

  • Collaborate with internal team to develop plan and lead presentations.
  • Account-manage and deliver end-to-end digital campaign and project performance.
  • Monitoring campaign and project performance, timelines, human resources and budgets and report. on these regularly to the Account Director/Managing Director.
  • Identifying and resolving issues before they arise.
  • Completing projects to a specific schedule and within an agreed budget & KPI.
  • Using your communication skills to push clients, and the internal team, creatively and strategically.
  • Work collaboratively with other internal teams, including Planning, Creative, Community, Media and other Social Listening Companies in YouNet Group (Buzzmetrics, YouNet Media) to ensure the best result for client(s).
  • Control project P&L to ensure the required profitability for Agency.
  • Develop case studies that build the agency’s credential and reputation.

Team development

  • Developing team members qualified for company business needs such as assigning jobs, managing team workload and performance, giving feedback to team members in a timely manner periodically.
  • Deliver training and coaching to team members to enhance their skills and knowledge in client service, project management, and team management.
  • Inspiring all the relevant teams, and solving everyone’s difficulties; listening to team member difficulties and motivating them; giving recognition for good performance as well as managing poor performance.

BUSINESS: 20%

Current Client

  • Gaining trust and maintaining good relationships aim to promote the expansion of business with existing clients.
  • Creating opportunities to grow business in terms of revenue on assigned accounts.
  • Consulting client to the right direction based on agency’s capabilities and client’s need.

New Client

  • Supporting Account Director & Managing Director to approach new clients for selling.
  • Acquiring new clients and new services for the agency is PLUS.

Report to: Head of Account

Promotion: Senior Account Manager

 

REQUIREMENT

Experiences & Knowledge:

  • At least 6 years digital agency experience in the same scope of work.
  • Good account management skill that is built on keen understanding of marketing, brand-building; strong knowledge and experience of Digital platforms (Creative, Social Content, Social Media, KOL/Community, Social Listening…)
  • Good experience in professional client relationship management.
  • Excellent project management skills, with experience of managing budgets, human resources and schedules.
  • Ability to manage multiple projects at a time while paying strict attention to detail and budgetary restraints.
  • Has ability to work independently and supervise a team of 1-2 Account Executives/Senior Executive/Account Intern.

Skills:

  • Excellent written and oral communication skills, presentation skill (both Vietnamese & English).
  • Effective team management capabilities. Ability to manage your own workload and supervise the work of others concurrently. 
  • Good team working skills and the confidence to lead and motivate a team (not only Account team but whole project team also).
  • Good analytical and organizational skills as well as communication skills.
  • A persuasive and confident approach to creative projects

Personality:

  • Proactive, positive attitude, creative thinking, strong problem solving/ troubleshooting skills, willing to learn, adapt and operate with a dynamic and fast moving working environment.
  • Be able to perform under high pressure to meet deadlines and demanding targets.

 

BENEFIT

  • Salary Package for 3 years
  • 13th month salary, annual bonus.
  • Premium healthcare insurance
  • 12 days of annual leave & 5 days of sick leave
  • Performance appraisals and promotion every year
  • Standard health check
  • Company trip, Year end party, Team building
  • Occasion-based offerings: Birthday, wedding, maternity,…
  • Parking support
  • Equipment for work (PC / laptop)
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.